Blog

Explore our articles for news about the translation industry and tips for managing your multilingual projects.

About ITC

GALA 2024: Unspoken Barriers to GenAI Adoption

Localization Engineering Manager Thomas Mosley represented ITC at the GALA 2024 conference, hosted April 21-23 in Valencia, Spain. Read on for his insights on how generative artificial intelligence (GenAI) is impacting the globalization and localization industry. The GALA 2024 conference was inspiring and informative. I gained valuable perspectives from industry leaders, tech providers, and other language service providers, while also stepping back and reflecting on where the language industry stands and where we are heading. Here are a few of my key takeaways. First, I noticed some confusion over what

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Interpretation

Interpretation for everything, everywhere, all at once

Need on-demand interpretation so everyone gets the right information in their language? ITC Global is your partner for consecutive over-the-phone and video-remote interpretation available 24/7/365 in 300+ languages (including American Sign Language for VRI). Plus, our OPI and VRI services are HIPAA compliant, so you can trust all communications remain confidential. We also offer a full suite of onsite and virtual interpretation services for any event, no matter where you find yourself. Not sure what kind of interpretation is best for your situation or event? Check out our infographic below.

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Did you know?

The Ethical Quandaries of Translation: Navigating Source Text Faithfulness and Cultural Sensitivity

The complex art of translation, which involves transposing a message from one language into another, poses critical ethical questions. Translators have to navigate being faithful to the source text while transmitting the meaning of a message in a way that fits a specific cultural context. In this article, we’ll explore the ethical challenges that surface when translating a text, highlighting the issues translators face in their quest to make a text accessible to everyone while remaining true to the source. Why Staying Faithful to the Source is an Ongoing Challenge

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Did you know?

2024 Olympic Games in Paris Celebrate Sports and Linguistic Diversity

Linguistic diversity at the Olympic Games is a fundamental aspect of this global event, which brings together athletes, officials and the media, as well as more than 11 million tourists from around the world, highlighting the global community’s linguistic richness while celebrating excellence in sports. During July and August 2024, Paris will transform into a majestic theater for the 206 nations gathering to celebrate athleticism. Media coverage plays an essential role in building bridges between the different languages and cultures represented. More than 26,000 written press, TV and radio journalists will

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Did you know?

What is the future of the translation industry?

One might think that the future of the translation industry is uncertain. The rise of new technologies like artificial intelligence, the global economic slowdown, and the omnipresence of English in our daily lives are all factors that could threaten the translation industry. But whether it’s international commerce or leisure activities, translation continues to bridge the gap between languages, enabling individuals and organizations to connect and understand each other. In this article, we’ll explore the importance of the translation industry and how it continues to evolve in response to the ever-changing

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About ITC

ITC Global Partners with Easygenerator to Localize E-learning and Knowledge Sharing

ITC Global is pleased to announce we are partnering with Easygenerator to help global businesses deliver localized e-learning with a user-friendly authoring tool. Easygenerator customers can now access ITC Global’s localization and translation services to speak their learners’ language through professional human and AI-generated translation, audio and video localization, multilingual graphic design and more. And ITC Global clients benefit from a more agile tool to create e-learning courses using this award-winning platform. Translating and localizing e-learning materials makes them easier to understand and more relevant, which has several benefits for

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Translation

Celebrate International Translation Day on 9/30!

We all know the standard holidays; Christmas, New Year’s Day, Ramadan, Purim, Kwanza. The list of holidays celebrated around the world are endless. Some are celebrated for religious purposes, some for secular, and some are simply celebrated by region such as April Fools and Groundhog Day. One of the days that we love to celebrate at ITC is National Translation Day. Yes, it’s really a celebrated day in the U.S. and Europe. It takes place on September 30 every year and it’s celebrated in different ways in different regions. How

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Did you know?

4 Famous Errors in Translation

Communication is important, but communication is something that’s conducted by people who often make mistakes. Most of the time mistakes are small, and easily corrected. Sometimes they can take on epic proportions when famous people or events are involved. This can be especially true in the delicate art of translation. Getting the point across accurately is an important part of business, marketing, and politics. But often, because of the global nature of the world we live in, a message in one language needs to be translated into another to get

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International development

Best Practices for International Business

Doing business in your own country is difficult enough, so how can you prepare for working across borders? Entrepreneurs who want to take their business to a different country must be ready to face all sorts of cultural, commercial, financial and legal differences. These can vary greatly from one country to another. So it is important to be well prepared before setting out to conquer new markets. Companies need to have an understanding of the international context and more specifically of the market they are targeting. This will help them

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Tips & Advice

3 Benefits of Website Localization

If a business wants to grow, it must adapt to the changes required to do so. Staying with the same model of business that worked even a decade ago can mean slow growth, if not regression, for your company. Today, localization is one of the most important ways in which businesses are branching out and spreading their win Localization and Global Marketing How quickly your business grows depends on the path you take with localization. Any business that has ever offered a product or a service in a different regional

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Did you know?

Why 2019 Is the International Year of Indigenous Languages

September 30 is International Translation Day. It’s celebrated on September 30 every year, and its purpose is to “show solidarity of the worldwide translation community in an effort to promote the translation profession in different countries” (Wikipedia, International Translation Day). According to the FIT website, a unifying theme is chosen each year for International Translation Day. Some of the past themes include “Language Rights: Essential to all Human Rights” (2014) and “Translation and Diversity” (2018). For 2019, the theme is “Translation and Indigenous Languages.” Why Focus on Indigenous Languages? According

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Did you know?

Africa: Overcoming the Challenges of Conveying Prevention Messages

In North America, people tend to call the coronavirus a “nasty flu,” while too often referring to the flu itself as a “bad cold”—an unfortunate habit with repercussions when it came to realizing the danger COVID-19 actually represents. It really makes you appreciate how hard it can be to use the right words. This problem is even more pronounced on the African continent because most countries have multiple established languages and dialects. A Message for Every Country In Senegal, “stay home” translates into tooglen sen ker in Wolof and An

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About ITC

How ITC is Handling the COVID-19 Crisis

Like all companies, ITC Global is obviously impacted by this unprecedented health crisis. To ensure business continuity and do our best to adapt, we have implemented several measures to support all of the people our company interacts with. Support for employees Since lockdowns began in mid-March, our entire team (in Canada, the United States and France) has been working remotely. This process was facilitated by the fact that several members of the team were already working remotely. This meant our IT infrastructure was ready to support this new way of

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Tips & Advice

Boost Local Businesses Virtually

Since the Coronavirus pandemic impacts our local economies as well as our health, governments have started rolling out measures to stimulate the economy and support businesses. We all know that local businesses that aren’t considered essential services are suffering during this financial crisis. They’ve had to find ways to reduce their expenses and mitigate the huge dent the crisis is making in their revenue. Many are closing their doors or furloughing some or all of their employees. But what else are they doing to survive? They’re adapting and doing what

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