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Explore our articles for news about the translation industry and tips for managing your multilingual projects.

About ITC

GALA 2024: Unspoken Barriers to GenAI Adoption

Localization Engineering Manager Thomas Mosley represented ITC at the GALA 2024 conference, hosted April 21-23 in Valencia, Spain. Read on for his insights on how generative artificial intelligence (GenAI) is impacting the globalization and localization industry. The GALA 2024 conference was inspiring and informative. I gained valuable perspectives from industry leaders, tech providers, and other language service providers, while also stepping back and reflecting on where the language industry stands and where we are heading. Here are a few of my key takeaways. First, I noticed some confusion over what

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Interpretation

Interpretation for everything, everywhere, all at once

Need on-demand interpretation so everyone gets the right information in their language? ITC Global is your partner for consecutive over-the-phone and video-remote interpretation available 24/7/365 in 300+ languages (including American Sign Language for VRI). Plus, our OPI and VRI services are HIPAA compliant, so you can trust all communications remain confidential. We also offer a full suite of onsite and virtual interpretation services for any event, no matter where you find yourself. Not sure what kind of interpretation is best for your situation or event? Check out our infographic below.

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The Ethical Quandaries of Translation: Navigating Source Text Faithfulness and Cultural Sensitivity

The complex art of translation, which involves transposing a message from one language into another, poses critical ethical questions. Translators have to navigate being faithful to the source text while transmitting the meaning of a message in a way that fits a specific cultural context. In this article, we’ll explore the ethical challenges that surface when translating a text, highlighting the issues translators face in their quest to make a text accessible to everyone while remaining true to the source. Why Staying Faithful to the Source is an Ongoing Challenge

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2024 Olympic Games in Paris Celebrate Sports and Linguistic Diversity

Linguistic diversity at the Olympic Games is a fundamental aspect of this global event, which brings together athletes, officials and the media, as well as more than 11 million tourists from around the world, highlighting the global community’s linguistic richness while celebrating excellence in sports. During July and August 2024, Paris will transform into a majestic theater for the 206 nations gathering to celebrate athleticism. Media coverage plays an essential role in building bridges between the different languages and cultures represented. More than 26,000 written press, TV and radio journalists will

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What is the future of the translation industry?

One might think that the future of the translation industry is uncertain. The rise of new technologies like artificial intelligence, the global economic slowdown, and the omnipresence of English in our daily lives are all factors that could threaten the translation industry. But whether it’s international commerce or leisure activities, translation continues to bridge the gap between languages, enabling individuals and organizations to connect and understand each other. In this article, we’ll explore the importance of the translation industry and how it continues to evolve in response to the ever-changing

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About ITC

ITC Global Partners with Easygenerator to Localize E-learning and Knowledge Sharing

ITC Global is pleased to announce we are partnering with Easygenerator to help global businesses deliver localized e-learning with a user-friendly authoring tool. Easygenerator customers can now access ITC Global’s localization and translation services to speak their learners’ language through professional human and AI-generated translation, audio and video localization, multilingual graphic design and more. And ITC Global clients benefit from a more agile tool to create e-learning courses using this award-winning platform. Translating and localizing e-learning materials makes them easier to understand and more relevant, which has several benefits for

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Tips & Advice

4 Reasons Your Bilingual Employee Is Not Your Translator

Language, like writing or mathematics, has some simple, fundamental rules that often give people a false impression that understanding the basics means you’ve mastering the entire discipline. Because of that, some believe that the idea of translating content from one language to another is a simple affair, and if they have a bilingual employee within their company that just happens to speak the language the company works with, but is also fluent in a language that same company is targeting for marketing purposes, this amounts to getting a free translation

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Crucial communication: 3 Reasons Why We Like Arrival

As providers of professional translation services, we have a clear understanding of just how crucial it can be to make sure you are understood when you and a person you’re trying to communicate with don’t speak the language. However, we realize this is not something everyone gives much thought to. That’s why it’s a pleasant surprise to us that there is an upcoming, critically-acclaimed science fiction film that highlights this theme. Here are three big reasons why this film is great for anyone interested in language and communication. Communication Is

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Tips & Advice

How to Use Translation Glossaries

Today, we’ll consider a technology tool that’s an important part of the translation and proofreading stages: translation glossaries. These are a collection of key terminology that is important to a specific client’s documentation. Creating and using a glossary brings added value to clients, who can be sure translators use their preferred words when translating new documents or updating existing files. Let’s take a closer look at why glossaries are created and how ITC translators use them. Why You Should Standardize Terminology In creating a brand, a company uses words to

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Translation

Why Translation Matters in Politics

If nothing else, the current dramas and controversies that play out on a seemingly daily basis in the run up to the American presidential election have provided a lot of topics for conversation. But that’s only if you can understand the conversation. And lots of those exchanges are happening on social media. There are a few good reasons for why translating social media is so important. Politics Affects Everyone If you’re British, you may not think that anything that happens in America affects you, but with the interconnected global village

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Did you know?

How Language Impacts Your Thinking

There’s the old adage, “you are what you eat,” and this expression implies that your health is in part determined by the food you eat. But perhaps more important than your physical fitness being defined by your diet is the way you think and how you look at the world, and in a very powerful but perhaps indirect way, your language plays a role in this. Language, of course, is one way we communicate with others. In essence, it is a way to take what we think and give it

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Translation

How Does the Translation Process Work?

Whether you’re new to purchasing professional language translation services or have been doing it for years, you may wonder: “How does the translation process work?” You’ve come to the right place. We’ll give you a brief introduction to the process so you know what to expect from a professional translation agency. The process for ITC’s Expert translation services can be broken down into three stages: Translation, Revision, and Quality Assurance. Each stage is handled by a different person, so that several pairs of eyes look over your document to ensure

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3 Ways Laughter Is Important

Laughter is a uniquely human expression that’s an important piece of the communication puzzle. Laughter usually indicates amusement, although for some countries, such as Japan, laughter can also be a response to confusion or embarrassment. Recent studies have shown that by paying attention to laughter, we can actually make some distinctions about human relationships. It’s Different Between Friends & Strangers Because of the spontaneous way that laughter occurs it is an uncontrolled “reflex” and therefore an unusually honest expression of mood and social connection for most people. It’s been discovered

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Did you know?

When Fake Countries Use Real Languages

Often in cinema or television, storytellers create fake countries with their own culture and language, which are crucial for making these fictional places seem real. Sometimes, they go out of their way to use a real language that grounds their fictional nation’s authenticity. Here are three perfect examples of this kind of language use in action. San Lorenzo The Republic of San Lorenzo, as imagined by celebrated American writer Kurt Vonnegut in his novel Cat’s Cradle, is an island nation in the Caribbean, somewhere in the same region as Puerto

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