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Explore our articles for news about the translation industry and tips for managing your multilingual projects.

About ITC

GALA 2024: Unspoken Barriers to GenAI Adoption

Localization Engineering Manager Thomas Mosley represented ITC at the GALA 2024 conference, hosted April 21-23 in Valencia, Spain. Read on for his insights on how generative artificial intelligence (GenAI) is impacting the globalization and localization industry. The GALA 2024 conference was inspiring and informative. I gained valuable perspectives from industry leaders, tech providers, and other language service providers, while also stepping back and reflecting on where the language industry stands and where we are heading. Here are a few of my key takeaways. First, I noticed some confusion over what

June 5, 2024 No Comments

Interpretation

Interpretation for everything, everywhere, all at once

Need on-demand interpretation so everyone gets the right information in their language? ITC Global is your partner for consecutive over-the-phone and video-remote interpretation available 24/7/365 in 300+ languages (including American Sign Language for VRI). Plus, our OPI and VRI services are HIPAA compliant, so you can trust all communications remain confidential. We also offer a full suite of onsite and virtual interpretation services for any event, no matter where you find yourself. Not sure what kind of interpretation is best for your situation or event? Check out our infographic below.

May 14, 2024 No Comments

Did you know?

The Ethical Quandaries of Translation: Navigating Source Text Faithfulness and Cultural Sensitivity

The complex art of translation, which involves transposing a message from one language into another, poses critical ethical questions. Translators have to navigate being faithful to the source text while transmitting the meaning of a message in a way that fits a specific cultural context. In this article, we’ll explore the ethical challenges that surface when translating a text, highlighting the issues translators face in their quest to make a text accessible to everyone while remaining true to the source. Why Staying Faithful to the Source is an Ongoing Challenge

May 14, 2024 No Comments

Did you know?

2024 Olympic Games in Paris Celebrate Sports and Linguistic Diversity

Linguistic diversity at the Olympic Games is a fundamental aspect of this global event, which brings together athletes, officials and the media, as well as more than 11 million tourists from around the world, highlighting the global community’s linguistic richness while celebrating excellence in sports. During July and August 2024, Paris will transform into a majestic theater for the 206 nations gathering to celebrate athleticism. Media coverage plays an essential role in building bridges between the different languages and cultures represented. More than 26,000 written press, TV and radio journalists will

May 14, 2024 No Comments

Did you know?

What is the future of the translation industry?

One might think that the future of the translation industry is uncertain. The rise of new technologies like artificial intelligence, the global economic slowdown, and the omnipresence of English in our daily lives are all factors that could threaten the translation industry. But whether it’s international commerce or leisure activities, translation continues to bridge the gap between languages, enabling individuals and organizations to connect and understand each other. In this article, we’ll explore the importance of the translation industry and how it continues to evolve in response to the ever-changing

February 27, 2024 No Comments

About ITC

ITC Global Partners with Easygenerator to Localize E-learning and Knowledge Sharing

ITC Global is pleased to announce we are partnering with Easygenerator to help global businesses deliver localized e-learning with a user-friendly authoring tool. Easygenerator customers can now access ITC Global’s localization and translation services to speak their learners’ language through professional human and AI-generated translation, audio and video localization, multilingual graphic design and more. And ITC Global clients benefit from a more agile tool to create e-learning courses using this award-winning platform. Translating and localizing e-learning materials makes them easier to understand and more relevant, which has several benefits for

February 23, 2024 No Comments

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Translation

How Translation Can Affect the World’s Health

The healthcare industry has become bigger and more important than ever before. New viruses, illnesses, and conditions are cropping up each day. Keeping the world healthy and safe has become a major concern for medical professionals everywhere. For example, modern medicine has been challenged by issues such as antibiotic resistance in certain bacteria that have become a serious and urgent threat. Each year, approximately “2 million people get sick from a superbug…about 23,000 die,” according to WebMD. But what if there was a way to discover a cure today by

January 30, 2019 No Comments

International development

Building Your Team For Global Success

There’s never been a better time for businesses to step up to the plate and hit a home run. Technology has created a world where thoughts, ideas, and dreams have the potential to be realized and expressed. The way we now think and interact in business has changed vastly in the last decade, and those businesses that are ready to take advantage of globalization have but to reach out and do it. It Takes a Team When Katherine Keller says “our world has become a global village,” she expresses the

January 23, 2019 No Comments

Tips & Advice

How to Choose the Right Translation Company for Your Business

Business is good, and global expansion has made it even better. The world has gotten to know its far-flung neighbours as well as they know the country next-door. Big businesses can be found from America to New Zealand, and every country speaks the common language of building the economy. Has there ever been a time when the need for good translation has been so critical? What a Good Translator Should Provide Your business needs a translation company; that much you know. What you might not know is that there are

January 16, 2019 No Comments

Marketing & Communication

The Importance of Cultural Diversity in Marketing

Once upon a time, marketers catered to a particular crowd. Commercials and marketing campaigns were built upon the notion that all families contained a middle-class husband, wife, and two children living in a suburban area of the world. And they were white. Today’s Reality – Family and Culture Times have changed. Thankfully, most marketers have a realistic notion of what families look like today. There is no set definition of a family anymore; people from around the world are meeting on global dating sites and settling into different lives in

January 9, 2019 No Comments

Did you know?

Better Listening Skills Lead to Better Translation

Communication skills go well beyond the ability to make people understand what you’re trying to convey. The abilities to read, write, and comprehend another language are essential skills for any good translator to have, but one of the most important skills is to be a good listener. According to UpWork, “Being a good listener is essential for being a good translator, and among the most important skills every translator should have.” This not only applies to the assigned content, but also to the assigned instructions. How much do you remember?

January 4, 2019 No Comments

Did you know?

How is Christmas Celebrated Around the World?

It’s the holiday season. Of all the holidays that are celebrated in different areas on the planet, Christmas is one that many different countries and cultures take part in each December. Christians celebrate Christmas to commemorate the birth of Christ, but even those who are not religious join in the celebrations. Though it’s officially celebrated on December 25, some countries have traditions and festivities that mark the occasion throughout the month. Though it’s officially celebrated on December 25, some countries have traditions and festivities that mark the occasion throughout the

December 20, 2018 No Comments

Did you know?

Different Words Can Make a Meaningful Difference

Language can be tricky. For example, there are many words in the English language that mean one thing in the United States, but something entirely different in another country. They might look exactly the same on paper, but are completely different when used in context. Jugez-en plutôt par vous-même : Consider these following words written in English that can create quite a different situation when used elsewhere: Gift. We all know that a gift is a good thing in English. In German, however, it means poison. In Scandinavia, it can

December 13, 2018 No Comments

Did you know?

What Does it Mean When a Language is Dead, Endangered or Extinct?

A dead language is a language that some people still use, even if there are no native speakers of that language left. Latin was once a prominent language that many baby boomers in the United States were required to learn in high school, but as the years progressed, the language died out and most people didn’t give it a second thought until “Pope Benedict XVI announced his resignation in Latin in February” of 2013 (Boston Public Radio). Endangered and Extinct Languages An endangered language is one that is in danger

November 22, 2018 No Comments